Li Auto MEGA Home Special Edition Debuts at Shanghai Auto Show

Just now, Li Auto CEO Li Xiang revealed on Weibo:

The Li Auto MEGA Ultra Smart Driving Refresh Edition will be officially unveiled at the Shanghai Auto Show on April 23. Additionally, the new family-focused MEGA Home Family Edition will be introduced.

This model features a "mobile living space" with a large living area, allowing family members to chat, dine, entertain, and work face-to-face inside the vehicle.

Li Xiang, the CEO of Li Auto's Weibo.

From the teaser images shared by Li Xiang, the second-row seats of the MEGA Home Edition can rotate backward, enabling face-to-face interactions between passengers in the second and third rows. A foldable center table further enhances the "living room-like" experience, emphasizing the vehicle's family-oriented design.

Rear seats of MEGA Home.

Some users noticed that the third-row seats include USB-C fast-charging ports and what appears to be one-touch recline or zero-gravity buttons, though these details await official confirmation.

Unlike traditional MPVs that prioritize business use, the Li Auto MEGA targets family users. The two model variants reflect distinct design philosophies: the Smart Driving Edition focuses on reducing driving stress, while the Family Edition enhances in-car social interactions with features like a baby bottle warmer and 220V power outlets. As the vehicle evolves from a mere transportation tool to a mobile living unit, MEGA's differentiated competitiveness continues to open new market opportunities.

The reservation interface of Li Auto MEGA.

Finally, regarding pricing, the current reservation price for the MEGA Ultra Smart Driving Refresh Edition is 529,800 RMB. Speculations suggest the MEGA Home Edition may be priced higher.