BYD’s New Car Registration Surges 272% in EU, Tesla Falls 19%

BYD registered 13,221 new vehicles in the EU in September, up 272.1% year-on-year, capturing a 1.5% market share.

On October 28, the European Automobile Manufacturers Association (ACEA) reported that EU new car registrations reached 888,672 units in September, up 10% year-on-year. Including the UK and European Free Trade Association (EFTA) countries, registrations totaled 1,236,876 units, rising 10.7% annually.

Graph depicting the 12-month trend of new car registrations in the EU from October 2023 to September 2024, showing annual percentage changes for 2023, 2024, and 2025.
New car registrations in the EU from 2023 to 2025

Electrification continued to strengthen across the market. By the end of September, 1,300,188 battery electric vehicles (BEVs) were registered in the EU, representing 16.1% of total registrations, up from 13.1% a year earlier.

Hybrid electric vehicles (HEVs) remained the mainstream choice, accounting for 34.7% of new registrations, while plug-in hybrids (PHEVs) surged to 9% of the market.

A pie chart displaying the share of new EU car registrations by power source for 2025, showing percentages for hybrid electric (HEV), petrol, battery electric (BEV), diesel, and plug-in hybrid electric (PHEV).
Share of new EU car registrations by power source for 2025

In September, BEV, PHEV, and HEV registrations grew 20%, 65.4%, and 15.9%, respectively, together representing 64% of total new car registrations for the month, compared with 57% in September 2024.

Major EU markets maintained growth momentum, with Germany, the UK, and Spain registering 12.8%, 13.7%, and 16.4% annual increases. Italy rose 4.2%, while France recorded marginal growth of 1%.

Chinese automakers continued to expand their footprint in Europe. BYD registered 13,221 new vehicles in the EU in September, up 272.1% year-on-year, capturing a 1.5% market share. Including the UK and EFTA, BYD’s total September sales jumped 398% to 24,963 units.

A detailed table displaying statistics on car registrations and market share for various automobile manufacturers, including data for Toyota, Hyundai, BMW, Mercedes-Benz, Ford, Volvo, SAIC, Nissan, and others, with figures for units sold and percentage changes.
New car registration by manufacturers (EU)

SAIC also recorded strong growth, with 18,406 units registered in the EU (+79.2%) and total sales including EFTA/UK reaching 33,924 units (+75.5%).

Tesla, by contrast, faced headwinds. Its EU registrations fell 18.6% year-on-year to 25,656 units, with market share declining to 2.9%. Including EFTA and the UK, Tesla’s total sales dropped 10.5% to 39,837 units.

A detailed table displaying the new car registrations for various automobile manufacturers in Europe, showing units sold, market share, and percentage changes compared to the previous year.
New car registration by manufacturers (EU + EFTA + UK5)

Overall, Europe’s automotive market is gradually recovering from last year’s low base, with electrified powertrains driving growth.

The rise of HEVs and BEVs is offsetting the decline of conventional fuel vehicles, while the rapid expansion of Chinese brands is reshaping the competitive landscape, pressuring local automakers to accelerate product updates.


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