Behind the sales growth is Volvo’s strategic deepening of treating China as its second home market.
Volvo Cars has released its sales report for November 2025.
The data shows that Volvo sold 14,236 vehicles in the Chinese mainland market in November, with cumulative sales from January to November exceeding 133,000 units, demonstrating steady market performance.
The core driver of the November sales growth came from the all-new XC70, which was launched at the end of September. The model maintained strong momentum, with sales reaching 5,354 units for the month—a remarkable increase of 94% compared to the previous month. In its second full month on the market, it became the brand’s best-selling model for the month. Currently, the cumulative sales of the XC70 have reached 9,211 units.
Driven by this model, Volvo’s sales of new energy vehicles in November reached 6,095 units, accounting for 43% of the total sales for the month, representing a year-on-year increase of 30%.
Behind the sales growth is Volvo’s strategic deepening of treating China as its second home market.
For example, the all-new XC70 is a model built on the Super Hybrid Architecture (SMA), specifically developed to meet the demands of the Chinese market. Additionally, Volvo’s R&D center in China has established a three-electric (battery, motor, and electric control) laboratory and a software integration center, enabling the local development of core electric vehicle technologies.
It is worth noting that in the second half of this year, Volvo officially initiated a channel reform in China, launching a “direct sales + agency” hybrid model. This shift moves the focus of assessment from sales volume to service quality, guiding dealers to concentrate on the user experience, which has also contributed to the implementation of the electrification strategy to some extent.
According to the plan, in 2025, Volvo aims to add 35 authorized dealerships in China to enhance its terminal service capabilities.
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