Zeekr to Launch in Spain and Portugal in Q2 2026

Takeaways
  • Zeekr will enter Spain and Portugal in Q2 2026 via exclusive-agency deal with Salvador Caetano.
  • Zeekr will open dedicated retail and after-sales networks rather than direct-to-consumer stores.
  • Zeekr aims to boost international sales toward 50–60k of 300k global 2026 target, testing Western Europe expansion.

Zeekr announces its second-quarter entry into the Spanish and Portuguese markets, partnering with local distribution giant Salvador Caetano to establish a dedicated retail network.

Zeekr, Geely’s premium all-electric brand, has officially announced that it will launch in Spain and Portugal in the second quarter of 2026.

Diverging from the direct-to-consumer model it employs in markets like Sweden and the Netherlands, Zeekr is adopting an “exclusive agency” approach for this region, selecting the Iberian distribution powerhouse Salvador Caetano Auto as its partner.

A sleek, silver electric car from Zeekr driving on a curved road with mountains in the background.
Zeekr announces upcoming entry into Spain and Portugal

Salvador Caetano Auto is a renowned dealer group in the Iberian Peninsula and a long-standing partner for major European brands such as Volkswagen, BMW, and Audi. The group also represents several Chinese New Energy Vehicle (NEV) brands, including XPeng, BYD, and Voyah.

For Zeekr, the agency model represents a pragmatic balance between capital investment and expansion speed. In a European market characterized by stringent regulations and complex tax structures, building a self-operated network can be a time-consuming and labor-intensive process. By leveraging an established agency network, the brand can immediately tap into existing logistics and retail resources, significantly shortening the lead time from announcement to delivery.

A row of white electric cars lined up on a concrete surface, with shipping containers and cranes visible in the background under a cloudy sky.
Zeekr X heading to Europe

At the same time, Salvador Caetano Auto has confirmed its commitment to establishing a “dedicated sales and after-sales network,” designed to accurately reflect Zeekr’s premium positioning while providing a customer-centric brand experience.

Zeekr’s official websites for Spain and Portugal are now live.

While the final launch lineup has yet to be confirmed, the market is expected to see a combination of the 7GT (known as the 007 GT in China), which debuted at the Brussels Motor Show earlier this year, alongside the Zeekr 001, 7X, and Zeekr X—a product mix covering sedans, shooting brakes, and SUVs.

A sleek white electric car, the Zeekr 7 GT, showcased against a dark background, highlighting its modern design and sporty features.
Zeekr 7GT

Over the past year, Zeekr’s global deliveries surpassed 224,000 units, though overseas sales accounted for roughly 15,000 units. In its 2026 roadmap, the brand is targeting 300,000 total global sales, with international markets expected to contribute between 50,000 and 60,000 units—a goal that requires a multifold increase in its overseas sales share.

Ultimately, Zeekr’s performance in Spain and Portugal will be a decisive factor in whether the brand can successfully shift its overseas focus from the Nordics to broader Western Europe.


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