Today, BYD’s Denza brand announced that cumulative deliveries of the N9 have exceeded 9,000 units, with weekly deliveries surpassing 1,000 units for eight consecutive weeks.
As Denza’s flagship SUV, the Denza N9 was launched on March 21, offering two variants priced between 389,800 RMB and 449,800 RMB.
The Denza N9 has maintained stable weekly sales of over 1,000 units, outperforming the Li Auto L9. Additionally, its April’s monthly sales have exceeded 5,000 units, achieving nearly double the growth compared to March. Zhao Changjiang, General Manager of Denza’s Sales Division, stated that the brand aims to reach monthly sales of 20,000 units in Q2 and 30,000 units in Q3 and Q4.
In April, Denza’s total sales exceeded the 15,000-unit mark, reaching 15,388 units. This success is attributed to the N9’s core technological strengths. In terms of powertrain—a critical component for new energy vehicles (NEVs)—the Denza N9 features a 2.0T engine paired with three electric motors, delivering a system-wide torque of 1,035 Newton-meters, which is 1.5 times that of the AITO M9 and 1.7 times that of the Li Auto L9. Its hybrid technology allows the engine to directly drive the vehicle during highway cruising, enhancing acceleration efficiency while reducing overall fuel consumption. The proprietary e3 (Yi San Fang) technology leverages the unique advantages of three independent motors, enabling rear-wheel steering and reverse rotation.
In addition, BYD announced an internal restructuring in April, merging the brand public relations departments of its two premium brands, Denza and Fang Cheng Bao (Equation Leopard), into the BYD Group Brand and Public Relations Department as secondary units. The department is overseen by Li Yunfei, General Manager of BYD Group Brand and Public Relations. This adjustment signals BYD’s commitment to allocating more resources to strengthen these high-end brands and bolster their market influence.
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