Huawei, Seres-backed AITO M9 Deliveries Top 260,000 Units Two Years After Launch

AITO ranks first in the RMB 500,000 ($70,000) segment for 20 consecutive months and setting a new delivery record for vehicles in this price band.

On December 26, AITO, the premium EV brand jointly developed by Seres and Huawei, announced that cumulative deliveries of the AITO M9 have surpassed 260,000 units, marking two years since the model’s market launch.

Recent performance indicates that momentum remains strong. Data show that the AITO M9 recorded 7,592 insurance registrations in November, ranking first in the RMB 500,000 ($70,000) segment for 20 consecutive months and setting a new delivery record for vehicles in this price band.

A sales chart for luxury SUVs in China from January 1 to October 31, 2025, listing models and their sales figures in units.
Sales ranking for luxury SUVs in China from January 1 to October 31, 2025

The 2025 AITO M9 was launched in March this year, equipped with the HUAWEI ADS 3.3 advanced intelligent driving system.

The vehicle features four LiDAR sensors as standard, with prices ranging from RMB 469,800 to RMB 569,800 ($65,770 to $79,770).

Front view of the AITO M9 electric vehicle on display, featuring a sleek design and illuminated branding in a futuristic setting.
AITO M9

Market acceptance is further reflected in user feedback and residual value indicators.

In J.D. Power-style LandRoad’s New Energy Vehicle Brand Health Study covering the second half of 2024 to the first half of 2025, the AITO M9 ranked first in net promoter score across all NEV models for two consecutive periods.

In China’s 2025 Auto Value Retention Awards, the AITO M9 ranked first among domestically produced extended-range hybrid SUVs.

It also topped the plug-in hybrid and extended-range category for four consecutive months in the China Automobile Dealers Association’s November 2025 Vehicle Residual Value Report.

AITO M9 SUV showcased with a city skyline in the background, highlighting its premium design and features.
AITO M9 secured the first place in the Retention Value Report in November 2025

The M9’s performance has directly supported Seres’ overall growth. In November, Seres reported NEV sales of 55,203 units, up 49.84% year on year, setting a new monthly record.

From January to November this year, Seres’ cumulative sales reached 411,288 units. The lineup consisting of the M9, M8 and M7 has become the company’s core growth engine.

Internationally, Seres is accelerating its global expansion with the Middle East and Europe as key entry points. As the brand’s primary export model, the AITO M9 is gradually strengthening AITO’s presence and competitiveness in overseas markets.


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