Huawei-Backed Maextro S800 Grand Design Revealed Ahead of June Debut
Richard Yu previously hinted the Maextro S800 Grand Design edition could be priced around RMB 2 million ($294,200).
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Richard Yu previously hinted the Maextro S800 Grand Design edition could be priced around RMB 2 million ($294,200).
The price easing reflects mounting sales pressure on traditional luxury brands. In 2025, Audi’s sales declined 5% year on year, while Mercedes-Benz and BMW fell 19% and 12.5%, respectively.
LandRoads’ report reveals stable NEV brand rankings, highlighting gains for mid-tier brands and evolving consumer perceptions.
The MAEXTRO S800 ranked first in sales of luxury sedans priced above 800,000 yuan for three consecutive months.
The testing vehicles involved are 2025 models of the AITO M9 and the Maextro S800, purchased privately by Huawei employees.
ChinaEV Home interviewed 13 mainstream NEV makers, speaking with official customer service teams and retail staff to understand the scope of their tax-difference guarantees and promotional benefits.
The MAEXTRO S800 has been on the market for over 100 days, and its non-refundable orders have exceeded 18,000 units.
Given its pricing and market positioning, the AITO M6 will face direct competition from the Li Auto i6, Tesla Model Y, Xiaomi YU7, Avatr 07, and Zeekr 7X.
Huawei-backed HIMA has surpassed 1 million cumulative deliveries in just 43 months, setting a new record among emerging auto brands.
The OTA’s intelligent driving upgrades focus on ADS 4, including new WEWA architecture, Parking-to-Parking 2.0, “Parking Butler” service, and the debut of driver incapacitation assistance.