Toyota Posts First Global H1 Sales Decline in Two Years as China Slumps 17%
Toyota’s global vehicle sales fell 2.8% year on year to 5.39 million units in H1 2026, marking the company’s first first-half sales decline in two years.
Latest in EV news, technologies, data and insights from China market
Toyota’s global vehicle sales fell 2.8% year on year to 5.39 million units in H1 2026, marking the company’s first first-half sales decline in two years.
Toyota’s global sales fell 7.4% in May 2026 due to weaker overseas demand, particularly in China.
RoboSense has secured a major contract with FAW Toyota for over 500K digital LiDAR units, marking significant growth in China’s intelligent-driving sector and international recognition.
FAW Toyota bZ5 550 Pro recorded an overall score rate of 86.7% in the C-NCAP test.
Toyota China is restructuring relationships between its two joint ventures to cope with intensifying NEV competition pressure.
Toyota’s China sales have declined for three consecutive years since 2022.
Toyota China explained that this shift aims to improve customer services and efficiency while reducing environmental impact, and emphasized that it is currently only a trial.